Managing Innovation

Innovation is a key element in successfully growing business and competing in an ever-changing global environment. This module provides learners with an understanding of innovation at individual and firm level. An appreciation of the ever-changing macro and micro environments and stakeholder interest for contemporary organisations will be integral to the module.

Learners will appraise different approaches to innovation. A key focus will be the drive for business growth in today’s rapidly changing business landscape. The development of effective organisation-wide strategies in the successful management of innovation in any industry.

1. Demonstrate the economics of innovation and implications of the macro environment and stakeholder interests in successfully driving business growth.

2. Appraise effective approaches to innovation.

3. Establish and implement organisation wide strategies in the management of innovation.

4. Explore approaches for enhancing organisational creativity.

5. Assess the importance of people, culture and organisation in the effective management of innovation.